Experience the pulse of downtown Fayetteville, where businesses thrive in the heart of this urban landscape, offering unique retail, hospitality, and experiences, all woven into the vibrant fabric of community. Key takeaways will include the significance of 'downtown areas' for small businesses and the critical importance of fostering walkable spaces throughout the NWA region. 

While small in physical size, the downtowns of Northwest Arkansas are the most valuable, diverse, efficient, inclusive, and resilient parts of our cities. From driving tax revenue and business activity to hosting a concentration of resources, amenities, and social infrastructure, downtowns play a pivotal role in the long-term health of a region. 

Join ULI NWA for a guided walking tour in the heart of Downtown Fayetteville. Learn what makes downtowns unique, why many small business owners prefer these locations, and experience for yourself why many residents refer to their downtown as the living room of their city. 

What to Expect:

• 4:00 PM: 

  • Meet at Urban Cellar, Fayetteville 

  • Alex Howland, Core Programs Director, ULI Northwest Arkansas & Kelly Rich, Director, Downtown Fayetteville

• 4:20 PM: 

  • Cassidy Ginger, Owner, Urban Cellar Winery 

• 4:35 PM: 

  • Kirsten and Chase Morman, Owner of City Supply  

• 4:50 PM: 

  • Move to next location. Check out the businesses on the square!

• 5:10 PM:  

  • Feed and Folly, new concept for Downtown Fayetteville, Guisinger

• 5:20 PM: 

  • Juan Bahena, Owner, Tula  

• 5:30 PM: 

  • Event concludes, attendees are invited to attend First Thursday on the square!